Financial planning tailored to your life—easy to understand, straightforward, and with no sales pressure.
Independent. Transparent. On equal footing.
I'm Kevin Hudel, the founder of Finora. Through many conversations with clients, it became clear to me: People don't need product demos; they need clarity, structure, and a strategy that works in their day-to-day lives. That's exactly what Finora is here for.
We focus on a few key areas, but we do so with genuine expertise. So you get advice that’s better—not just “well-intentioned.”
Today, information is readily available everywhere. Many people are opening their own brokerage accounts and are familiar with terms like "ETF savings plan" or "MSCI World." That is precisely why the expectations for financial advice are changing: it’s less about products and more about a clear plan.
Today, it’s less about offering “just anything” and more about reducing complexity and ensuring confident decision-making.
Many people don’t want sales pitches; they want a partner who thinks systematically, explains things clearly, and provides reliable support.
Finora stands for specialization, focus, and process quality, so you can make decisions that stand the test of time.
Quality over sales pitchesWe explain financial topics in plain language so you can make informed decisions.
We develop systematic strategies: objectives, risk, rules, and implementation.
We provide long-term support rather than just a one-time "delivery".
We focus on a few areas, but we go into them in depth.
Real-life experiences from our collaboration, an excerpt.
“I’ve been working with Kevin for five years and can wholeheartedly recommend him. Before I met him, as a foreigner in Germany, I felt unsure about how to invest my money. Thanks to him, I gained clarity and confidence. Since the beginning of our collaboration, he has helped me with retirement planning, managed my ETF portfolio, and guided me through the entire process of my first real estate investment. Especially when it comes to real estate investments, I would never have dared to do it without him and his expertise. I’m already looking forward to my second investment this year.
I feel very well-positioned with my investments and, thanks to him, confident that I’ll achieve my financial goals. I can only recommend that everyone take advantage of his support.”
“The consultation went great! All our concerns were addressed, the pros and cons were discussed, and questions were answered patiently. Our personal concerns were taken seriously and factored into the product selection accordingly. Depending on our stage of life, the products are proactively adjusted during regular meetings.
It was clear that we could trust Kevin Hudel and plan our financial future with him without hesitation .
He is easy to reach and responds quickly to urgent matters.
We highly recommend him as a financial and insurance advisor.”
“Kevin has been helping me with my investments for a year now, and I’m very satisfied with his advice. He takes the time to explain everything clearly, is always available, and answers my questions quickly. His knowledge of the financial markets gives me confidence in my decisions. I highly recommend Kevin to anyone looking for a professional and trustworthy financial advisor.”
Here you'll find answers to the questions we're asked most often, explained clearly and without jargon.
Because the key questions aren’t “Which product?” but “Which plan?”: goals, risk, costs, implementation, and making sound decisions when markets fluctuate. That’s exactly where Finora comes in.
That depends on the scope of the project. During the initial consultation, you'll receive a clear assessment of which steps make sense and what they will cost.
Transparent and easy to understand. You know what you're paying for and why a recommendation is being made.
Yes. You can receive counseling in German or English.
No. The initial consultation is non-binding. You’ll leave with a clear understanding and can make your decision at your own pace.
